Print magazine

Cover of the print magazine “Hire” in XING greens with the headline “I want you (in my team)”

Read all about it

In 2024 XING was going to enter the recruiting fair “Zukunft Personal” with a bang. Bringing with them our first print magazine for recruiters:

HIRE. Packed with compelling, interesting and entertaining content that all have the same message: XING knows recruiting, we know your daily business, we speak your language.

A mood photograph of 3 people cheekily hiding behind an opened copy of the Hire magazine each.

My aim for the design was: loud, delicious and immersive. Clearly a XING vehicle but with its own editorial flavour that moves away from advertorial content.

A double page spread about age in hiring. A trendy looking middle aged lady with tattoos is the key visual.
A double page spread about age in hiring. A short interview with an expert as well as impressions of age-mixed teams.
A double page spread about age in hiring. A few expert voices, a short bio about the author and a bar chart on the topic.
A spread on body language in job interviews. A young lady holding her eyes shut and laughing. Headline: I spy with my little eye…
A double page spread on an HR Horoscope with small star sign illustrations.
A double page spread with a martial looking headline graphic: Hard, harder, hiring manager.
A double page spread with a playful decision tree on which recruiting methods to use.

You can download a digital copy here (email required):
https://recruiting.xing.com/de/downloads/hire-magazin-e-paper/

Here you can find a short interview with me on the topic: https://new-work.se/en/career/lets-talk-about-brand-with-leonie

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